A summary of things you should know about The Seven Sins of Innovation according to Dave Richards: Introduction In this episode Dave Richards takes a deep dive into his book,Read More
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]]>In this episode Dave Richards takes a deep dive into his book, The Seven Sins of Innovation, where he discusses 7 causes of success or failure for innovation and entrepreneurial endeavors.
In his book Richards shares examples and case studies from some of the most well-known organizations and demonstrates how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation. The goal of his book is to provide you with a guide to applying the model, finding the right external resources, and involving people effectively.
This book is perfect for entrepreneurs, business leaders, or managers attempting to start, reinvent, or grow an organization of any kind.
A lot of books on innovation tend to be quite academic or theoretical. Also a lot of great stories about entrepreneurship and innovation are really personal stories. My book is more about trying to make sense of it all and draw together various theories and practicalities of innovation. And pointing out why most efforts fail but also what to do about it in practical terms.
There are sections of the book that are devoted to specific types of enterprises. So there are sections that I think might be of interest to specific readers but I’ve tried to write them in a way that they are applicable to any type of innovation effort or any type of entrepreneurship.
I think it’s that the success or failure of any innovation effort or any entrepreneurial effort is really all about the people. If you are successful it’s going to be because of the people and if you fail it’s because of the people.
I start with definitions and the reason I start with definitions of basic concepts is because looking at the literature on these topics I see a lot of inconsistency. I define innovation in terms of creation and value and I define entrepreneurship as anyone trying to innovate. I felt we needed to rethink our concepts of innovation and rethink our whole approach to how we are trying to innovate. From there we move into talking about why it’s so difficult. The reality in the world of innovation is the vast majority of innovation efforts fail to deliver the desired results.
The seven sins are looking at the fundamental reasons underlined the failure of most innovation efforts. And of course with every sin there is a corresponding virtue. After going through the various sins of innovation I get into specific prescriptions for how to succeed.
The first key sin of innovation is pointless purpose. Pointless purpose can come in many different forms but it is fundamentally all about an entrepreneur not having a really strong connection to a purpose. One of the most common forms of that is what I call the technology push. This is when really clever technologists come up with a so called solutions and conceptually throw it over the wall and say I have the solution now where is the problem. What are you trying to do as an entrepreneur to make the world a better place? If your innovation isn’t connected to some fundamental purpose than in my view it is pointless.
The second sin we talk about is impaired vision. Your vision for success is fundamentally connected to purpose but takes it a step deeper in terms of understanding the specifics of what you’ll achieve.
The third sin is an inability to articulate what you are trying to do. This sin I call apathetic miscommunication. This is miscommunication that can be the result of apathy or lack of the ability to articulate and the inability to express the value that you’re trying to deliver. And to express it in a way that attracts, excites, and influences your potential customers.
The fourth sin is about ambivalent disengagement and failure of relationship.
The fifth sin I call frightfully disempowered followership. In other words the opposite of good leadership is followership and the opposite of empowerment is disempowerment. The virtue as an innovator is to responsibly empower the resources that are required to drive innovation. So if we fail to appropriately empower those resources than fundamentally we are being irresponsible. One of the key things we need to do as leaders of innovation is to appropriately empower and that often means making very tough choices.
The sixth sin I call painfully boring uncreatively.
The seventh sin I call comfortable complacency and it’s related to the realm of motivation. It’s were we implement strategy and it’s the realm of performance and results. In that realm of human behavior, attitudes, beliefs, and motivation, complacency is the big killer for motivation.
The book ends with some specific prescriptions related to different types of enterprises. One of them looks at revitalizing an enterprise which I think a lot of organizations need to look at. I personally believe that leaders in government need to be far more innovative than they are and we need a step change in terms of the ability of public enterprises to deliver value.
“If you’re not living, leading, learning, and loving on the edge you are taking up too much space.” – Dave Richards
I live in the UK but I’m an American and Canadian. I’ve got five great kids, two relatively little ones and we live on the South Coast of England. I work all over the world, I enjoy public speaking, plus I work with a variety of organizations ranging from startups to multinationals essentially helping people create more success.
Essentially it represents a lifetime of learning and an effort to understand why the vast majority of innovation efforts fail.
The Mandala of Being by Richard Moss
Buy The Seven Sins of Innovation by Dave Richards
Visit DrDaveInnovation.com to learn more about Dave and his book
Download the full transcript here (coming soon)
Listen on iTunes, Stitcher , and SoundCloud
Related books: The Innovative Entrepreneur by Daniel Spulber | The Innovator’s Method by Nathan Furr | From Idea To Exit by Jeffrey Weber
Relevant advice and tips: 5 Steps to Promote Innovation in the Workplace
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]]>A Quick Look at 5 of the Latest Books for Entrepreneurs The Entrepreneurs Library presents the latest books for entrepreneurs in December 2014. These books are brand new to theRead More
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]]>The Entrepreneurs Library presents the latest books for entrepreneurs in December 2014. These books are brand new to the market and the authors are in line to give a thorough preview of their books. Stay tuned this month for the release of the interviews with these great books and their authors.
The Pop-Up Paradigm is the definitive guide to the important new role that pop-ups are playing in retail, and the perfect companion when deciding whether or not they make sense for your business. In her new book, Gonzalez explains how companies can use temporary retail to generate customer loyalty, understand new markets, test innovative concepts, and much more.
Whether you’re a business with an online presence considering a move into physical retail, or an established retail brand looking to create some buzz, The Pop-Up Paradigm will teach you:
Learn more about Melissa Gonzelez | Buy The Pop Up Paradigm on Amazon
In Unstoppable Pete Wilkinson shows you how to establish a firm vision and focus for your life, increase our productivity and take action to deliver the results to make you a winner. As a business coach and a successful endurance triathlete, Wilkinson provides a straightforward strategy to becoming super-effective and achieving your goals.
The goal of Unstoppable is to teach you how to lead more effectively, gain more efficient organizational skills, import personal and business relationships, and build an action plan that is centered around your key strengths and weaknesses.
Learn more about Pete Wilkinson | Buy Unstoppable on Amazon
The Seven Sins of Innovation offers a psychology-based model with seven key determinants of success or failure for innovation and entrepreneurial endeavors. Through examples and case studies (including Nortel, 3M, and the MIT Innovation Lab), this book demonstrates how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation.
The Seven Sins of Innovation provides a guide to applying the model, finding the right external resources, and involving people effectively. Its clear ‘prescriptions’ will help business leaders, managers, and organizations attempting to start, improve, or grow a venture of any kind.
“Dave Richards has very successfully guided many important and complex innovation projects during his professional career. In this book, he conveys a lifetime of important innovation management insights to fellow practitioners.” – Eric von Hippel, Professor of Innovation Management, MIT Sloan School of Management
“I have known Dave Richards over twenty years. I have observed close-hand his outstanding command of the material. Both theoretical material and more importantly the practicalities of innovation. His new book shows the power of his perspective, brilliantly. The Seven Sins of Innovation elevates the thinking on this crucial subject to the highest level. It sets Dave’s book alongside the best writing on this subject anywhere.” – Roger H.D. Lacey, former Chief Strategy Officer, 3M
Learn more about Dave Richards | Buy The Seven Sins of Innovation on Amazon
In his book 6 Months to 6 Figures, Peter Voogd reveals the exact strategies he’s used to go from dead broke to over 6 figures within 6 months in multiple industries. Peter has trained over 4,000 Entrepreneurs and built an 8 million dollar sales organization by age 27. If you’re one of the select few who are serious about success, this book will change the game for you.
The goal of the book is to show you the fastest and most effective ways to maximize your income, get bigger things done in less time, and help you create your ideal lifestyle. It will help you create a quantum change in the results you enjoy in your personal and professional life.
“Do what’s in this book! Peter will stir positive disruption in your entrepreneurial life by challenging you with practical wisdom needed to thrive in the new economy.” – Isaac Tolpin, CEO ChooseGrowth.com, Co-Founder throwingboulders.com
“Peter gives us a blueprint and the tools to solidify your first 6 figure income, and explains in a very tactical and powerful way how to sustain it year after year.” – Jordan Wirsz, CEO SavantInvestments.com, top 40 under 40, nationally recognized Entrepreneur
Learn more about Peter Voogd | Buy 6 Months to 6 Figures on Amazon
In Startupland CEO and Founder of ZenDesk, Mikkel Svane, shares how he and his friends bravely left secure jobs to start something on their own, how he almost went broke several times, how they picked up themselves and their families to travel across the world to California and the unknown, and how the three friends were miraculously still together for Zendesk’s IPO and (still growing) success.
Startupland is indispensable reading for all entrepreneurs who want to make their ideas the next big thing. The book will inspire and empower you to follow your own dream and create your own story. Along the way, Mikkel answers the most pressing questions from the perspective of someone still in the trenches and willing to share the hard truth, warts and all.
“Mikkel Svane’s Startupland is a refreshingly honest and provocative account of his journey building Zendesk, complete with the hard choices, unexpected turns, and sheer terrors involved in running a startup. Svane blends practical advice with deeply personal reflections on the company, the industry, and Silicon Valley as a whole. A must-read for aspiring entrepreneurs.” — Aaron Levie, cofounder and CEO, Box
“Startupland is a refreshingly honest and humble inside look from Mikkel Svane, a Silicon Valley outsider. Startup founders will want to keep it as a reference for whenever things aren’t going according to plan (which is all the time).” — Ben Chestnut, cofounder and CEO, MailChimp
Learn more about Mikkel Svane | Buy Startupland on Amazon
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