Latest Books for Entrepreneurs in November 2014
Latest Books for Entrepreneurs in November 2014
The Entrepreneurs Library presents the latest books for entrepreneurs in November 2014. These books are brand new to the market and the authors are in line to share their insights with me. Stay tuned this month for the release of the interviews with these great books and the authors.
Selfish, Scared, and Stupid by Kieran Flanagan and Dan Gregory
This provocative book is built on the idea that businesses must return to a more human engagement methodology in order to succeed. It is an informative read for anyone interested in improving influence, growing business reach, improving sales figures or understanding the complexities of human behavior.
Behavioral strategists Dan Gregory and Kieran Flanagan argue that if you want to increase your chances of success in business and life, you should design for reality. Offering real-world strategies with a healthy dose of wit and charm, Selfish, Scared & Stupid will help you design for success by aligning with natural human behaviors: selfishness, fear and stupidity.
Learn how the survival of the species plays into business, including delusional realities and the reasons ideas can fail. Discover how to offer customers strategic rewards, thereby making the buying process more attractive to selfish natures. Examine the link between fear and the unknown, including strategies for quelling fears and turning them into action.
“SSS is a triumph, a great read, stunning insights and the title had me laughing at myself and learning at the same time. It makes me want to be a better man–generous, courageous and intelligent!” – Matt Church, Founder of Though Leaders Global and author of Amplifiers
“Clever, rigorous and refreshingly real–this fad-free book shows modern-day realists how to unlock real results.” – Dr Jason Fox, Motivational Scientist and author of The Game Changer
Hooked by Nir Eyal
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products.
Hooked provides readers with:
Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
“A must-read for everyone who cares about driving customer engagement.” — Eric Ries, author of The Lean Startup
“Hooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will.” – Matt Mullenweg, Founder of WordPress
Learn more about Nir Eyal or listen to his own deep dive into the book | Buy Hooked on Amazon
Couple CEO by Scott Shimberg and Heidi Shimberg
Join double-decade, quarter-billion-dollar Couple CEO Heidi and Scott Shimberg, as they explore the intricacies and intimacies of living and loving life as an entrepreneurial couple.
Couple CEO addresses the specific challenges facing you as a team and as partners with actionable lifestyle advice, proven business management strategies, and colorful guidance that answer questions like: How can you put the spark back in your relationship and make sure it stays lit? How do you live a life where your business and relationship coexist and thrive?
The challenges as a couple are unique. Couple CEOs often struggle to create balance between growing their business, enjoying a happy family, and living a healthy lifestyle. This book is great for any couple engaged in growing a business together, but also a valuable read for any couple creating a life together.
Blind Ambition by Patricia Walsh
Drawing on her experience of great adversity–and even greater success—Patricia Walsh shows you how to set realistic milestones and describes a simple and effective process for mapping these milestones to daily tasks that will help you achieve what you previously thought unachievable.
In Blind Ambition, Walsh both inspires and educates by relating her unforgettable personal story while detailing her proven Fuel / Fire / Blaze approach to achieving any goal:
“Patricia Walsh lays out an extremely effective framework for achieving your highest goals–in business and in life. I have personally seen Patricia apply this approach to great success at Microsoft. Anyone who reads this book will be that much closer to achieving their goals.” — Steven Sinofsky, former president of the Windows division at Microsoft Corporation
Create Your Future the Peter Drucker Way by Bruce Rosenstein
Whether you’re a recent college graduate faced with a difficult job market, an ambitious entrepreneur trying to anticipate the Next Big Thing, or a struggling executive weathering a storm of constant global change, this book will guide you through anything the world throws at you.
This powerful book by Drucker scholar and author Bruce Rosenstein incorporates the master’s time-tested principles into a step-by-step daily plan that will change your life forever. Starting right now, you can:
“Rosenstein has opened the door to an important and often misunderstood area of Drucker’s work–why an understanding of the future is so critical for our development as leaders. It confirms my belief of a bright future ahead.” — Frances Hesselbein, President and CEO, The Frances Hesselbein Leadership Institute