A summary of things you should know about Nice Guys Finish First according to Doug Sandler: Introduction In this episode Doug Sandler gives a full preview of his book, NiceRead More
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]]>In this episode Doug Sandler gives a full preview of his book, Nice Guys Finish First, where he discusses how a great experience can make someone a customer for life.
In his book Sandler shares a very original consultative approach to putting the “human” back into client relationships in order to build trust that results in exceptional customer service. The goal of the book is to show you how to advise customers on making good decisions, build a longer lasting relationship with them, and develop a stronger sense of personal character.
This book is perfect for entrepreneurs who are having a hard time keeping customers and need a practical way to overcome the challenge of taking their business from good to extraordinary.
I wanted to make a simple book and an easy read. There is no magic bullet in business today but there is a system that I’ve put in place that is so simple.
You can pick this book up and read it from any chapter. Half of the book is based on systems and the other half is based on the behavioral approach you can take.
That’s any easy one for me because the title of the book, Nice Guys Finish First, is really what it’s all about. The one concept that I would like the reader to walk away with is that nice guys finish first.
The book came together as a result of trying to figure out what I would like to read and what I thought entrepreneurs would like to read in trying to advance their business forward to the next level.
I start with a little bit of a background on me. The book is called Nice Guys Finish First because the philosophy behind this entire system is that you can be nice in business today and still be very successful. Being nice is giving back just as much as you are taking.
I talk about technology because in today’s technology age we really have a tough time with those sixteen digit numbers that we’ve all become to the company’s that we work with. I talk about how to use technology to your advantage as opposed to using technology as a tool to hide behind the issues that you may be having with your business.
Then I start to get into what it means to put the customer first in your business and how we can create an attitude that represents that.
As you get into three or four chapters of the book we start to get into the systems. We talk about the system of investing energy in your resources, investing your time in your client, inspiring your client to take action and come up with a plan, and then execute. It’s really not just about executing a plan to bring your product to this customer or to create a great culture of customer service; it’s to execute your plan excellently.
As we start to get into the second half of the book we talk about how your customer needs to trust you and how you want to take a consultative approach to selling.
As we get into the last 3rd of the book I talk about empowering others and how important it is especially as a solo business owner. This includes delegating responsibilities and not being the ironfisted leader. I talk a little bit about leaders and how important it is to be a leader that leads by gratitude rather than a leader that does not show the way but tells the way.
In the last couple of chapters of the book we take a look at the positive environment that you have to create within your own head.
As I get to the final two chapters I talk about the importance of failure as a part of success. As we conclude the book I really get into the important areas that you need to focus on in your life. You need to focus on time management, money management, and relationship management. I wrap up the book talking about where to go from there.
NOTE: That was just a summary. To get the full deep dive, play the audio clip at 05:49
“The shortest answer is doing the right thing.” – Unknown
I spent 48 years running an entertainment business as a DJ. About two years ago I turned a switch and decided that I could teach people to do what I have done which is build a business.
A few years ago I made a call to a credit card company and I was asked to enter my sixteen digit number followed by the pound sign. As I went through this phone call I kept thinking that there has got to be a better way than this. I figured that there had to be a way that I could teach what I’ve done over the last 30 years to those that are just getting started now so that they can avoid the mistakes that I made.
Think and Grow Rich by Napoleon Hill
Who Moved My Cheese by Spencer Johnson and Ken Blanchard
Buy Nice Guys Finish First by Doug Sandler on Amazon today
Visit DougSandler.com to learn more about Doug and his book
Follow Doug Sandler on Facebook and Twitter
Get a personalized book insert by contacting Doug via email here
Download the full transcript here (coming soon)
Listen on iTunes, Stitcher , and SoundCloud
Related books:
Customer Experience 3.0 by John A Goodman
The Trusted Advisor by Robert Galford
Advisor Selling by Mark Hunter
Relevant advice and tips:
7 Reasons Why Your Sales Skills Suck
What did you like and not like about this episode? Fill out this one minute survey here.
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]]>A summary of things you should know about Happywork according to Chris Reimer: Introduction In this episode Chris Reimer takes a deep dive into his book, Happywork, where he sharesRead More
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]]>In this episode Chris Reimer takes a deep dive into his book, Happywork, where he shares a business parable about the journey to better teamwork, profit, and purpose.
In his book Reimer embraces the everyday unhappiness at work and provides real advice on how to transform any workplace into a motivationally positive environment. The goal of the book is to help you overcome workplace negativity, bring the best out of your employees, streamline your business processes, prioritize your employee tasks, and eliminate human emotions from the workplace.
This book is perfect for entrepreneurs who want to improve their management skills and ensure that their business workplace runs efficiently and effectively in the absence of negative attitudes.
My book is a story and I believe that is how we learn best.
This book is a front to back read.
We too often overlook our own fulfillment and our own happiness at work. I want to enjoy my job and what I do and I don’t think it’s too much to ask.
My story starts with a man named Dick Vunorri who is the second generation owner of a manufacturing company called Vunorri Inc. Dick learns that this company is on the ropes and 30 days away from foreclosure because they can’t pay their bills. And so Dick decides that he is going to call a turnaround specialist named Sam. Sam tells Dick that he needs to tear the place down to the studs to figure out what exactly is wrong with it. From there Sam meets a man named Charlie who is an older man who works in the mailroom but has some wisdom that’s beyond his job title. Charlie comes forth and really challenges Sam which is surprising to Sam. Sam then goes about studying the company and he first encounters the CFO named Neil who isn’t a lot of fun. Neil is not very good at his job but he’s found a way to proverbially lock himself in his office and not get a lot done. After meeting the rest of the team Sam gets to a point where he gets progressively more down each day. Each day he comes on this four week assignment he doesn’t want to be there. As he is interviewing each person in the company to figure out what’s going on he gets a chance to interview Charlie and its then that Charlie turns the table on him and challenges him on everything he knows about business. Sam starts to realize that the thing that this company is missing is team work, productivity, and very few employees that are fulfilling any of their human needs. Through his experience with Vunorri Sam realized that happiness in work is actually very important. Eventually Sam goes back to Dick and gives him the full rundown of why the company isn’t working and what needs to be done to fix it.
NOTE: That was just a summary. To get the full deep dive, play the audio clip at 06:19
“Why use fear and intimidation? Why do you have to scare us? This isn’t a haunted house.” – Chris Reimer
I am based in St. Louis Missouri and I am a Marketing Communication Strategist. Previous to that I spent a little over 15 years as a CPA and CFO of organizations around St. Louis.
This books inspiration came from my own work experiences. I’ve never had a job that was absolutely horrible but I’ve had some pretty colorful job experiences. The other inspiration would be my mother and what she went through working a 30 plus year career for the US government.
The Go-Giver by Bob Burg
Buy Happywork by Chris Reimer on Amazon today
Visit HappyworkBook.com to learn more about the book
Visit ChrisReimer.com to learn more about Chris
Follow Chris Reimer on Facebook and Twitter
Download the full transcript here (coming soon)
Listen on iTunes, Stitcher , and SoundCloud
Related books:
The Best Place to Work by Ron Friedman
The Culture Engine by Chris Edmonds
The Hidden Leader by Scott Edinger
Relevant advice and tips:
5 Steps To Promote Innovation At The Workplace
What did you like and not like about this episode? Fill out this one minute survey here.
The post A Preview of Happywork with Chris Reimer appeared first on The Entrepreneurs Library.
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